HOW SHOULD I PREPARE FOR MY DEMO?

An average 1:30 to 2-minute commercial demo will contain between 10 and 20 short "clips" of various tracks each demonstrating a unique attitude or emotion. Prepare for your demo session by finding 30 - 40 possible scripts or short lines of copy (about :05 - :15 each). Modify print ads, transcribe commercials or write your own copy if that's one of your talents (note: if you’re not an accomplished copy writer, we don’t recommend writing your own copy). Include a wide range of emotions, attitudes and delivery styles to demonstrate your versatility. A few product or client names should be included to show how you can "sell" the advertiser's name. Although we recommend that you find your own copy that works best for you, we do have hundreds of scripts available. Music and sound effects should be added for extra production value. It is common to have separate demos for each area in which you are marketing yourself. If you have an agent, you will very likely need a 1-minute "cut-down" version of each demo for their house demo CD. Study other voice talent demos to get an idea of variety and the styles of delivery you might include in your demo. There are many sites that have lots of demos for you to study. One of the most comprehensive is www.voicebank.net (click on “house reels”, select a talent agent, and start listening).